Matiere Premiere means raw material.
All fragrances are built around one central natural ingredient used in its highest dosage.
Aurélien Guichard is the founder and perfumer of the house. He works between Paris and Grasse. He is a master perfumer who created Gucci, Narciso Rodriguez, Burberry… and more best sellers.
Aurelien Guichard produces his own roses and tuberoses in his organic farm located in the Grasse region.